What clients say?
Marlena, everything is brilliant!!! The logo, the coloring book… Amazing! It all came together phenomenally!
A huge, huge thank you for getting it done on time!!
Gradient Text
Grow your Mindset – Coaching
Branding, Custom Illustration, Marketing Materials
About the Project
My client had a fantastic vision for creating her coaching startup, with a unique mindfulness practice coloring book as the centerpiece product.
The Goal
was to express the vision of her coaching practice through a unique illustration created by me, as well as to develop cohesive branding and promotional materials.
Our Process
My client and I stayed in constant contact to discuss and exchange inspirations—from the initial sketch to the final result. Since Magda is the creator of her ideas, it was important for her to be actively involved in the creative process.
Results
Magda successfully organizes coaching workshops and has recently published her book, for which she also decided to hire me for the design work. I'm delighted to have been part of shaping the visual identity of her brand.
Scope of work
Custom Illustration
Uniquely hand-drawn digital illustration aligned with the client's vision.
Brand Identity & Logo Design
A cohesive visual identity, including a professionally designed logo.
Mindfulness Coloring Book
Designing a unique mindfulness coloring book.
Promotional Materials
Creating postcards, a roll-up, and a PowerPoint presentation.
Creative Collaboration
Always in creative flow with the client!
Fireplaces Lowicz
Branding, Website Design & Developement, SEO
About the Project
My client, a renovation and construction company owner, needed a simple modern portfolio site to replace his outdated one, which had technical issues and an amateur design. He also invested in branding to enhance his professional image.
The Goal
was a professional website showcasing my client’s work he could proudly showcase to his customers, with SEO optimization for high search rankings in a particular area.
Our Process
I helped my client write and edit website content, enhance images, define his visual style, select the ideal website features, migrate hosting to a cost-effective server, and optimize for SEO.
Results
My client now appears as the top result in his industry and local area on Google search. He can proudly showcase examples of his work to clients. I reduced also his website maintenance costs.
What clients say?
Beautiful, I really love it! A client reached out as soon as it was SEO-optimized in the form. Now it's time to get to work!!!
Scope of work
Website Content Creation
Writing professional, SEO-friendly website content
Photo Editing & Portfolio Presentation
Enhancing and optimizing portfolio images for a polished look.
Website Development
A simple and effective website in WordPress and Divi Builder.
Branding & Visual Identity
The cohesive and professional brand image.
Hosting Migration
Moving the website to a better, cost-effective server.
SEO Optimization
Enhancing Google ranking.
Two Language Option
Primary Polish, translated automatically to English.
Carmens' Salsa & Moles
Branding, Packaging, Website Design & Development
About the Project
Carmen’s Salsa LLC, founded by a Mexican taste virtuoso, crafts organic products and teaches salsa-making. She requested a new logo, packaging, and website to reflect her brand’s philosophy.
The Goal
was to design a modern logo reflecting her brand’s pillars – authenticity, freshness, and cultural openness – without stereotypes. The project also included a fully functional WordPress website with an online store.
Our Process
It was a team effort. The client chose a nature-inspired logo with a chili-shaped apostrophe and Mexican flag colors. We designed the branding, compliant product labels, and a website with ordering and payment options.
Results
Our client was finally able to enjoy a professional and cohesive visual identity, which boosted her confidence and strengthened customer trust in her products and workshops.
Scope of work
Brand Identity & Logo Design
A cohesive visual identity, including a professionally designed logo.
Packaging & Label Design
Design product labels for various salsa flavors.
Website Design & Development
Design and develop a fully functional WordPress website.
E-Commerce Integration
Set up an online store with secure payment processing.
Client & Team Collaboration
Align deliverables with the client’s vision and goals.
Design Week Sacramento
Website Building, Name Tags, Team Work
About the Project
Capitol Creative Alliance, a volunteer-run nonprofit, connects Sacramento’s creative community and hosts the annual Design Week Sacramento.
The Goal
This year, I was part of the website team, responsible for implementing the Sac Design Week website on Squarespace, based on the existing branding.
Our Process
We implemented a website in Squarespace based on a Figma design, adapting ideas to the software's capabilities. I created also name tag designs using components from this year's theme branding.
Results
We created a beautiful, responsive website. Thanks to the collaboration of all volunteers, Design Week Sacramento was a great success, maintaining its strong reputation within the creative industry.
What clients say?
Marlena brings a ton of energy and eagerness to jump in and help, which is needed when you are running a nonprofit organization with a fully remote team.
The Growth Mindset in Project Management
A Book Cover Design
About the Project
After a successful collaboration on Growth Your Mindset, Magda and Peter decided to hire me to design the cover for their book, The Growth Mindset in Project Management.
The Goal
was to design a visually striking yet simple book cover that stands out in the digital marketplace and resonates with the target audience.
Our Process
Illustrated the book’s message to match the client’s vision, selected typography and colors for an appealing cover, prepared print-ready files for multiple platforms, and provided technical support for printing.
Results
The book has just launched, accompanied by a promotional campaign. It's very eye-catching and meets clients and readers' requirements.
What clients say?
We would like to thank Marlena Guderska for the beautiful cover, her great openness to creative ideas, and her patience with numerous revisions!!!
Political Campaigns
Branding, Campaign Materials, Websites, Social Media
About the Project
The Goal
was to create a cohesive and winning image, along with promotional materials for political campaigns, through close collaboration.
Our Process
It was a team effort. I was responsible for implementing and presenting the campaign through eye-catching and effective print materials, websites, logos, social media, and promotional gadgets.
Results
Our candidates have a remarkable number of winning campaigns under their belts. They gladly return and appreciate the collaboration.
Scope of work
Brand Identity & Logo Design
Building a cohesive visual identity for political campaigns.
Print & Digital Campaign Materials
Designing eye-catching and effective flyers, posters, and brochures.
Website Development
Building and optimizing campaign websites.
Social Media Content & Strategy
Creating impactful visuals and messaging online.
Collaboration & Implementation
Executing campaign visuals seamlessly through teamwork.
Polish professional Women
In Sillicon Valley
Annual Report Design, Promotional Materials,
Event Visual Identity, Marketing & Communication,
Social Media Designing.
About the Collaboration
Since 2020, I have had the pleasure of collaborating with Polish Professional Women (PPWSV) as both a graphic designer and a member of the marketing team. PPWSV is a nonprofit dedicated to empowering women – especially those of Polish origin – in the professional job market. Our work together spans a wide range of initiatives – from event organization and professional training programs to comprehensive marketing campaigns.
What We Have Done
I have contributed to numerous projects, including:
Social media campaigns,
Event organization,
Promotional materials,
Icons and infographics,
Marketing and promotional activities.
Overall Impact
Our collective efforts have not only resulted in visually compelling and professionally consistent deliverables but have also significantly contributed to PPWSV’s reputation and growth. The organization continues to thrive as a respected network that fosters strong professional connections and provides essential tools for career advancement in the Silicon Valley area.
Annual Report Redesign
Women’s Day Event Visual Identity
Tell me something about you and your goals
And we can get closer!
2025 Magical Graphics